“We had such a great time with you – and it’s not easy to keep my teen engaged!” (Stacey, US)
Discover London with an experienced guide and storyteller – guiding visitors through the city since 2007.
330+ 5-star reviews on platforms like Tours By Locals and TripAdvisor. Trusted by travellers from the United States, Canada, Mexico, Europe and Australia. Getting you excited about London is my passion!
View tours [] or enquire about a tour [].
Hello, I’m Simon Cole and I’ve been guiding visitors through London since 2006, exploring the city’s history, creativity and hidden corners. My tours blend storytelling, history and curiosity, helping visitors experience London beyond the guidebooks. As a writer and performer, I bring a little extra to keep even the most jet-lagged visitor engaged.
On est francophone? C’est bon (fluent). Deutsch? Nicht wie das, aber es ist okay (B1).
First-timer or got kids? We can do the family-friendly classics like This is London! and see the Changing of the Guard. Discovering Buckingham Palace, Westminster Abbey, Parliament and Whitehall etc in a half-day, choose to go off exploring on your own in the afternoon – or stay with me to go deeper. It’s an ideal orientation or refresher tour inspired by my days as a Tour Director across Europe.
“The family said you were AMAZING.” Valerie (agent, Canada)
Been before or fancy something more offbeat, in-depth or bohemian? We can go to the markets or pubs. Or deeper into cool East London, my home since 2009. Here we can discover street art, street food, fashion and all things funky. From tech startups to vintage markets, there’s something for everybody. Oh, and I’m a personal trainer if you want to run your tour!
In 20 years on four continents I’ve worked with families, schools, language schools, soccer tours, businesses, universities and even trained teen guides for a social enterprise.
Do you need a teambuilding exercise or innovation stimulation? Let’s explore the startup ecosystem in East London? Interested in sustainability and social enterprise? I’m your man.
“Simon you were simply superb. I’ll leave you an epic review!” (Michelle, City of London)
TOUR GUIDE SIMON LONDON 